George Foreman

will be at Boot Camp 2007 - The Greatest Show On Earth!!!!!! Read On For Details.....

Dear Friend,

          America’s circus promoters, led by Barnum, thought big. Made no little plans. Set out to create the greatest shows on earth. They did big things big.

           This year, we’re be doing that too, doing big things big. MAKE NO LITTLE PLANS! Let’s not just increase your profits – let’s grow them exponentially and explosively! (If you do not agree by the mid-morning break of Day#2 that you have been handed information and tools to NO LESS THAN TRIPLE YOUR PROFITS, feel free to ask for a fee refund and exit.)  Let’s not just advertise and promote – let’s give YOUR customers and your community a fabulous show, restaurant promotions like they’ve never seen before, let’s make your place the talk of the town like a 3-headed elephant!

          Let’s not just make your restaurant business more profitable, let’s make it a helluva lot more fun!….for you, your staff, your customers. Let’s not just do well financially – let’s get really rich.

          I really don’t care if you’re in a town so small the circus never comes or in the biggest of cities where competition is fiercer than a tiger with a toothache…..operating a high-end, fancy-pants, linen table cloth steakhouse or a blue-collar, blue plate special diner or a pizza and sub shop. I guarantee we can take your business up ten notches and find ways to make it so special people flock to it in greater numbers than you’ve ever experienced before…..competition withers like weeds in a dust-bowl drought.

RESTAURANT TOUR       The night before Boot Camp (March 18th) there will be an Field Trip (optional) to some fascinating Restaurants around Phoenix. This HUGELY Successful Tour last year WAS Sold OUT! You’ll get on a bus with other super-successful Restaurant Marketing members, have appetizers in one, dinner in another, dessert in another...and listen and learn as we point out the great  ideas you can take home to use in your restaurant.  You’ll meet dozens of other restaurant owners just like you that will have ideas and strategies to share and implement.       It’s an interactive “field trip” where you’ll meet and brainstorm with restaurant entrepreneurs of every stripe, all committed to RMS-Style Marketing - all willing to share.  This is a perfect opportunity to ask the burning questions you’ve got, all while enjoying a three course progressive dinner.  Members who have joined us on this “sold out” tour are already clambering to get back on board - and since there are a limited number of seats on the bus,  You need to registers before this is SOLD OUT again!   DOUBLE YOUR RESTAURANT’S PROFTS Quick Start and Key Strategies Review Day JUST ADDED…  Jim Laube of RestaurantOwner.com will be sharing his wealth of knowledge and presenting “How To Turn Your Good Restaurant Into a Great Business” I’m offering an extra session the afternoon before Boot Camp (March 18th) as a refresher “crash course” of my System... Ideal for new members, your staff or assistants, or the any member that really wants to be sure they are doing everything to maximize their income. We’ll start with the absolute basics of the Restaurant Marketing System, cover the key strategies that you MUST be doing, and answer any questions you have to make sure you’ve got a solid foundation on which to build for the three days of Boot Camp! We’ll cover the ALL-TIME BEST, PROVEN RMS STRATEGIES for…turning around troubled restaurants….for surviving sudden disasters….for skyrocketing sales even in the face of ferocious new competition….for promoting Events and creating Standing Room Only crowds – with EXAMPLES, & MORE EXAMPLES.         Reinventing the wheel is a heck of a lot more time consuming. And with all the trials and errors - it's a lot more expensive.  Here is a small sample of the money-making Marketing Strategies we’ll share: ·  How to cut your traditional media purchases by up to 50%, and get equal or better results. ·  The secret to developing profitable promotions you can put on autopilot. ·  How to uncover your best target customers dying to eat only with you · Four minimum requirements of your powerful database · What to do if you don't have a current customer list and how to develop one overnight If you're looking for a jump start to start enjoying the profits from your restaurant ... if you are ready to stop reporting to work each day as a slave to your business ... If you’ want to get your spouse or manager on board with all of your marketing and just don’t know where to begin... this session will get you on the right track. Ask all of your questions and ensure you have a firm foundation on which to build your money-making marketing. Best of all, it will happen in a small group ... and at a small price.   Is there a beautiful trapeze artist soaring high above the crowd? There IS a peak-performance coach with new insights and strategies for lifting your all-important “mindset” high above the ordinary…. Lee Milteer presents… How To Handle Every Life Challenge With The Aplomb Of An Acrobat Lee Milteer is a highly sought after Peak Performance Coach very familiar to my Mastermind Coaching and Platinum Plus Programs through the MILLIONAIRE MINDSET Tele-Seminars and CD’s they receive from Lee. Her clients have included America’s most celebrated companies, like FedX and Disney, even the NASA space program…as a speaker, she has shared the platform with Zig Ziglar, the late Dr. Norman Vincent Peale and Marlo Thomas…and she works closely with Dan Kennedy, including extensive work on the Renegade Millionaire System. She is also the author of two popular books, Success Is An Inside Job and Spiritual Selling. Lee has Outcome-Altering Strategies for managing and motivating your staff and yourself to peak performance, turning the stress and distress of wearing multiple hats into energy and passion, and creatively seeing new, different and previously ‘invisible’ opportunities in your restaurant business. Back by Popular Demand, Lee brings new insights from cruising to Alaska…facing personal adversity…and coaching business owners to multiplied incomes. Do NOT miss an Extraordinary Experience with this Extraordinary Business And Life Coach. Tim Paulson presents… Lion-Taming Made Easy: How To Amaze & Astound Yourself & Those around You With Implementation Extraordinaire Tim says: ‘Most restaurant owners HAVE PLATES FULL OF GOOD IDEAS, strategies and opportunities that they can’t seem to move on, act on, implement.’  Tim has become known – among my Platinum Plus Members, and throughout the business world – as the Master Implementation Coach®, because he knows how to tame inertia, procrastination, unproductive busyness, not-knowing-what-to-do-first-itis, and other “lions” standing between you and your desired objectives. His unique strategies are rooted in real-world experience in high pressure business environments, like the rapid growth he was intimately involved with at Hair Club For Men – from 8 to 69 offices in his time with the company! If you can’t seem to ever get free of the same-old, day-to-day whirlwind of tasks and responsibilities long enough to implement breakthrough growth strategies – Tim has the answers you need. He is totally familiar with restaurant owners’ biggest challenges, and works closely with the most successful fast-implementing owners in my highest level Platinum Plus Coaching Program. He is a dynamic speaker, back with us By Popular Demand, with new stories of his past year’s travels all over North America and Australia, new secrets of super high achievers in our industry and in others, and new strategies for joining the ranks of Master Implementers. Tim is also co-author of the popular Nightingale-Conant audio program featuring seven strategies to DOMINATE any market. If you’ve heard Tim before, this is a terrific opportunity to re-unite and hear his latest discoveries. If you haven’t heard Tim…if you’re struggling to implement more, and more important things…or if you happen to be a relatively new RMS Member still timid about rapid-fire implementation of the strategies and tools you’ve been handed, this Session with Tim is VITAL! RORY THE RINGMASTER I’ll be playing a Major Role in the Center of The Big Top, you can count on that! I have for you BRAND NEW & NEVER BEFORE IMAGINED “POWER PROFIT STRATEGIES” to make any restaurant owner’s mother-in-law Amazed at their Newfound Prosperity. I’ll be Quizzing my Platinum Plus Members about their NEWEST and Greatest Breakthroughs. I will teach In-Depth the ALL-TIME BEST, PROVEN RMS STRATEGIES for…turning around troubled restaurants….for surviving sudden disasters….for skyrocketing sales even in the face of ferocious new competition….for promoting Events and creating Standing Room Only crowds – with EXAMPLES, EXAMPLES & MORE EXAMPLES. In the old days, the most popular tents at the circus had to be patrolled by somebody inside with a metal pipe or baseball bat. If anybody who hadn’t bought a ticket tried to stand outside and listen in or peek in-between the tent’s flaps, the guard whacked ‘em in the knees with the steel pipe. We are Required By Law to warn you of such guards and The Very Distinct Probability of selling all available seating at this Event VERY EARLY. There is a strict Fire Marshall Rule limiting the number we can admit to our Incredible Tent Show. Over 310 People Are Already Registered and have their tickets in hand – and we cannot admit more than 575. The 250 was from early-invited registration; now that we have Opened The Doors To All 4,693 RMS Members, the remaining tickets should fly out of here. DO NOT WAIT OR PROCRASTINATE!!!

In the Center Ring, a Famous Celebrity with connections to the food-restaurant-entertainment industry, with a grand presentation…a “must-see” star!!!! As you know, our past celebrity guest-stars have included cookie-king “Famous Amos”….Super Bowl coach and restaurant-entrepreneur Mike Ditka….Kristi Frank from Donald Trump’s ‘The Apprentice.’  Well, wait until you see who steps into the center ring this time!!!!

In Ring #2, a Circus Parade of Breakthrough Ideas and Success Experiences featuring my  hand-picked group
of star performers…..

Platinum-Plus Member restaurant owners who are as amazing as fire-eaters, sword swallowers and knife- jugglers ….each presenting a different bundle of RESTAURANT INCOME DYNAMITE…..one, two or three ads, mailings, promotions, publicity stunts or strategies they’ve implemented with awe-inspiring results. You’ll be motivated by their success and enthusiasm. You’ll run off with examples you can use!

In Ring #3, my carefully selected guest experts. We’ve had Phyllis Ann Marshall on restaurant and menu makeovers, David Scott Peters on solving operational headaches, Paul Hartunian – the man who really sold the Brooklyn Bridge – on publicity, and many other top marketing and business specialists. Phyllis Ann Marshall will be returning by popular demand. But there will also be BRAND NEW, NEVER BEFORE SEEN business geniuses with take-home value for every aspect of your business. I can’t give you all these details yet, but I promise, it’ll be our grandest line-up ever.

PLUS… AN INCREDIBLE BOARDWALK OF SIDESHOWS…

ZERO WASTE, ZERO GUESSWORK ADVERTISING – yes, this is as mind-boggling as the world’s tallest, fattest and most tattooed man!….advertising that has proven so effective so many times in so many places that you can actually count on it. This should be in the ‘Ripley’s Believe It Or Not’ tent! Seriously, this is a huge, huge, huge benefit of coming to my circus: in your business, how many different advertising or marketing campaigns can you test in a year? A few. But all year long, my 112 Platinum-Plus Members run a giant in-the-field test laboratory…..my more than 4,693 other Members are always experimenting, improving on my strategies and campaigns…so instead of testing a few ideas, you can benefit from having hundreds and hundreds tested! Months before the boot camp, I diligently start collecting and evaluating, and this year I’ll be stocking this sideshow with THE VERY BEST 100% EFFECTIVE AND RELIABLE ADVERTISING CREATURES that can be found anywhere in America!

OUTRAGEOUS, BARNUM-WORTHY PROMOTIONS – “buzz” is even more powerful than the most powerful of paid advertising. In this sideshow, you’ll see how different restaurant owners have pulled off hilarious and daring publicity stunts (without a net!)…charity tie-ins and fundraising promotions…gotten local and national publicity…and deliberately organized and profited from “Big Buzz” !

RESTAURANT RE-INVENTIONS – is it time to totally transform your “tired” restaurant with a bold new concept? Come see Phyllis Ann Marshall, who will show off re-inventions of different kinds of restaurants…How to Give Your Restaurant, Menu, Theme a Makeover that WOWS your guests, motivates word of mouth advertising, even garners publicity and makes YOUR restaurant THE place to go in your town.

NEW  STREAMS OF INCOME -  circus promoters of old had to scour the globe, venture into dark and dangerous jungles, dispatch scouts, in search of new, different, exciting acts, bigger and more terrifying animals. I have been searching for new and different ways to add “profit centers” and “businesses within the business” to restaurants. In fact, I started that way. I’ll present an entire collection of business-within-business strategies…..new opportunities for catering, corporate party and event business, bakeries, and “3-headed mermaids” you’ve never thought of!

MENU MAKEOVERS – These were a huge hit at last year’s Boot Camp! This year, even more!…inside secrets for getting your guests to choose higher profit items, increase check average, create excitement with your menu!

“I want to scream from the mountain tops about my awesome menu makeover. Even though I thought I understood menu development, our newly formatted menu ABSOLUTELY BLEW us away. Seeing the finished product shows me my thinking was very small and "inside of  the box". Thanks RMS!”                               
Doug and Amber Smith, Nana Greer's Family Table Restaurant

“We had our menu makeover done and our food sales are up and average of 10.5% and beverages up by an average of 13.4%. - it has really helped with the profitability items and the bottom line.”                                  
Peter Hyndman, Merchantman Pub, Charlottetown, PEI

AND THERE’S SO MUCH MORE…

...even Midway Games Of Chance…. win prizes, have fun….. be there as I hand the keys of a brand new BMW Z4 or Honda Pilot to the 2006/2007 Restaurant Marketer Of The Year……. be at the special Awards Program sponsored by the Best Independent Restaurant Association, where the Platinum, Gold and Silver Plate Awards are presented…… hit the Vendor Boardwalk. yep, we’re all gonna have more fun than 100 barrels of monkeys, have a mental vacation, hear fabulous speakers, see real circus acts…. and, of course, take home a reinvigorated attitude, fresh enthusiasm, and the new and improved tools to EXPLOSIVELY grow your business. It WILL be the greatest show on earth for progressive restaurant entrepreneurs, and you just can’t miss it!!!!!

If You Dare….
Enter The Big Top And See What Manner Of Fire-Eating Acrobats And Daring Entrepreneurs On The Flying Trapeze And Weird Monsters From The Deep And Mystical Seers From The Orient Await….   

 “HOW TO PROMOTE YOUR RESTAURANT LIKE P.T. BARNUM”…..

Make More Money, Attract Better Employees, Confound Your Competitors & Have More Fun!
Joe Vitale is the author of “There’s A Customer Born Every Minute”, the authoritative and extraordinary book based on the life and amazing promotional strategies of legendary circus-man P.T. Barnum. He will show you how to use Barnum’s “Rings Of Power” to turn your restaurant into the talk of the town, the place to be, the only place your customers ever want to go!

What You Probably Don’t Know About Barnum
P.T. Barnum’s known to most for a quote he never said – “there’s a sucker born every minute”; as a circus owner, and as a masterful, bold promoter of such things as “real live mermaids” and “5 - cents  to see the Egress”. What you probably do NOT know is that Barnum was a from-scratch, self-made millionaire at a time when millionaires were most rare. Barnum became famous for his business lectures, like ‘The Art Of Getting Money.’ P.T. was also a newspaperman, author, politician, and entrepreneur who got rich, went broke, recovered from his business’ destruction by fire, and got rich again. As a museum operator and circus promoter, Barnum had to find ways to capture the imagination of the public, draw crowds to events, and make word-of-mouth advertising spread like wildfire.

If you become familiar with Barnum’s series of truly outrageous successes at promoting an opera singer, circuses, museums, events….you would definitely want to know: how would P.T. Barnum advertise and promote my business?  What advice would P.T. Barnum give me about promoting my restaurant?  And if you could sit down with P.T. Barnum face to face and get him to apply his razor-sharp mind and celebrated marketing genius to your business, what would you pay?  How far would you travel?  Of course you can’t. Barnum’s extraordinary, ahead-of-their-time accomplishments occurred from 1835 to 1888, and P.T. died in 1891. But you CAN do the Next best thing….

Why You MUST Be Here, To Hear Joe Vitale
I have spent a small fortune and “sold hard”  to arrange for Joe to be with us – in fact, I’m getting him to re-schedule his speaking tour and vacation in New Zealand!  Why do I think it is THAT important for you to hear Joe?  Because, based on the most thorough and exhaustive research into P.T. Barnum’s life, adventures and promotions, Joe has extracted and brilliantly organized TEN “AMAZING” PRINCIPLES OF PROMOTION AND BUSINESS SUCCESS that you can apply immediately to your business and quickly make your restaurant(s) the most talked about, best known, most popular spot(s) in your city!

Joe brought his own extensive marketing background to his study of Barnum.  For over 25 years, Joe has excelled as a direct-response copywriter and marketing strategist. He is the founder and President of Hypnotic Marketing Inc., a “think tank”, publishing and consulting business focused exclusively on unusual, highly effective methods for attracting customers, keeping customers interested and involved and coming back for more. Joe’s also a fascinating personality with a very eclectic range of interests and experiences – he is, for example, a hypnotherapist, a certified Chi Kung healer, an ordained minister, and holds doctorate degrees in Metaphysical Science as well as in Marketing. His book on wealth, The Attractor Factor, soared to the top of the amazon.com bestseller list and stayed at #1 for an unprecedented time….thanks to his extraordinary flair for promotion!  

Most recently, in November 2006, Joe was a special guest on CNN’s Larry King Live

Our friend Dan Kennedy is a Joe Vitale fan, and urged me to get Joe – in fact, Dan said that Joe’s work on P.T. Barnum is “the best, fresh, groundbreaking work on marketing and wealth creation I’ve seen in at least a decade, and just cannot recommend this strongly enough.”   Hey, what more should you need to hear?

Well, there is more. Joe’s discovery and teaching of P.T. Barnum’s “TEN RINGS OF POWER FOR CREATING FAME & FORTUNE (FOR YOURSELF OR ANY BUSINESS) is enthusiastically praised by -  Evel Knievel!  Jay Conrad Levinson, author of the famous ‘Guerilla Marketing’ series, Rick Butts, the President of The Safari Adventure Company, and on and on. People who know and use promotion are all raving about Joe’s bringing Barnum forward. You will too.

Joe is a fiery, inspiring, fun speaker who will get you fired up – about making your restaurant(s) more unique, exciting and attractive, about having more fun with your marketing and promotion, and about “being Barnum”.  You will leave this one-of-a-kind session empowered to make your restaurant more exciting to your customers – and infinitely more profitable for you.

A few of the Astounding and
Awe-Inspiring Acts That  Joe Vitale Will Perform Before Your Very Eyes:

          He’ll tell you how to at least double your income with “What P.T. Barnum Learned About Making Incredible Sums Of Money – When He Was Almost Hanged!”

       He’ll reveal what Donald Trump, Martha Stewart, Howard Schultz of Starbucks, E’meril, Rachel Ray and Tom Monaghan of Dominos took from P.T. Barnum – and how YOU can borrow from Barnum just as they did.

       He’ll tell you the inside story of “How An Unknown Barnum Met With Queen Victoria – and used it to Get Rich” – and how this ‘secret’ can lead the owner of even the smallest local restaurant in the smallest town to Fame And Fortune!

       He’ll present Barnum’s Private Rules for ‘Jumbo!” Advertising Success – to make every dollar you spend on advertising pay Elephant-Sized dividends!!!

       He’ll take you Behind-The-Scenes, Behind-The-Stories to Reveal Barnum’s Incredible Secrets For SURVIVING DISASTERS - whether you face road construction blocking your parking lot, entry of big chain restaurants to your market, fire, flood, whatever – armed with these strategies, you’ll Laugh In The Face Of Adversity!

       THE MILLION DOLLAR SECRET:  Barnum Discovered That People Would Spend Their Last Nickel On This ONE Thing. Joe will reveal This One Thing and let you take it home, to sell again and again and again!!!!!

PRESENTING THE 2006 MEMBER OF THE YEAR
THE FABULOUS RENAE MORSE

Maybe we should tone this down, to be believed? Well, in a town of just 5,000, an hour from the nearest major city, ReNae and her husband Doug started a restaurant with only $1,000 scraped together – and were doing ‘okay.’   Doug was diagnosed with MS, had to come out of the kitchen, a chef hired, new costs incurred, and they had to find a way to QUICKLY make this little restaurant turn BIG profits. Her first “experiment” with a Rory Fatt strategy had a whopping budget of $74.12, and generated $4,812.00. Her 2nd “experiment” flooded the little café with 341 new customers. She has  since stitched together a collection of marketing strategies into a SYSTEM THAT GENERATES OVER $12,000.00 OF PROFITS EVERY MONTH AUTOMATICALLY AND RELIABLY, from an investment of less than  $500.00.

But that’s nothing compared to her most recent achievement as “QUEEN OF CONTINUITY” --- so impressive that Dan Kennedy insisted on interviewing ReNae for a CD for his Gold+ Glazer/Kennedy Inner Circle Members. (She is the ONLY restaurant owner he has EVER pursued and interviewed.) ReNae has done what you probably think you can’t: created a multi-tiered “club” with customers automatically charged a monthly fee, putting thousands in her bank account at 9:00 A.M. on the first day of every month, before they open the doors or serve the first meal. This not only provides that income, it guarantees additional, predictable income during the month from those customers, and even makes the business much more valuable if or when the Morse’s choose to sell. Dan Kennedy was impressed and exited with what she’s done and is doing, and you will be too. And she keeps “plus-ing”….wait until you hear how she’s converting customers to ‘members’ by the group, Tupperware® party plan style!   But even if you are just not interested in creating $3,000,00 to $10,000.00 a month or more in locked in, automatic income or not interested in putting an iron cage around your customers so they’re not even tempted by national chains…even if expanding your market area and having customers happily drive an hour to come tour restaurant is of no interest…..you still must see how Renae is getting 54.6% of the people who get her ads or mailings to come into her restaurant!

Be INSPIRED by her story of rising above their health crisis and other challenges, and thriving even as chain restaurants are popping up around them. Be AWAKENED to new, bigger, better, more exciting business opportunities “hidden” right in your own restaurant! Be CHALLENGED to do the “impossible” as she shows you she’s already doing it! She had been in the restaurant industry for 21 years, had all kinds of experience, was skeptical about what Rory’s strategies could do when Doug pushed the Kit on her – but now she’s not only a convert, she’s a leader, innovator, pioneer, boldly going where few other RMS Members have yet dared to go! Oh, and by the way, not only did she shock their accountant by QUADRUPLING PROFITS in just 92 days and making $239,382.84 from their little restaurant – after Doug was diagnosed with MS….. she’s  successfully installed such smoothly-running operational systems that she and Doug are  taking vacations (plural: vacations) all over North America without worry! There’s so much more to ReNae’s story ----  you simply can’t afford to miss it! ReNae’s TOTAL REINVENTION OF HER SMALL, INDEPENDENT RESTAURANT WILL HAVE YOUR HEAD SPINNING FASTER THAN THE SIGHT OF A 3-HEADED SWORD SWALLOWER RIDING A  ZEBRA ACROSS A TIGHTROPE – but her Amazing Feats are ones you can do too! – with just one lesson, here at the Boot Camp.   

New, Just Added Attraction…

LIVE & IN PERSON

THE 137-MILLION DOLLAR MAN,

THE HEAVYWEIGHT SALES CHAMPION OF THE WORLD, THE

ENTREPRENEUR EXTRAORDINAIRE…

George

Foreman

George Foreman will Astound & Inspire You and give you a ‘Greatest Story On Earth' to share with your family, friends and customers!

Of course, you've seen George on TV selling his ‘George Foreman Grill'. Didja know – its manufacturer (Salton) bought George's endorsement contract out for a very-heavyweight $137.5 MILLION…after just 4 years?! Less than a year after his last fight in 1995, George appeared at the National Home and Kitchen Show to promote the Grill, a long moribund item with lackluster sales. In a whirlwind of TV infomercials, home shopping TV appearances, and personal appearances, George used his personal charisma and sales power to turn this product into a household name and National sensation. Over 60-million grills have been sold – in fact, it's hard to find somebody who doesn't own at least one of these things!

After dropping out of school, George Foreman washed dishes in a restaurant. Years later, he used his salesmanship to create the #1-selling kitchen appliance in America and earn $137-Million Dollars. The road he traveled in doing so is full of business, sales and life lessons…

After losing the heavyweight title, to mount a comeback George had to convince Muhammad Ali to fight him…so he says he set out strategically to present a very different persona than he had to that point; to become “the peoples' champ”; to garner so much publicity and become so popular with fans that Ali had no choice but to fight him. That was the beginning of George Foreman – Heavyweight Sales & Promotion Champion Of The World! With “stunts” P.T. Barnum would have loved – like fighting five opponents in one night, and extraordinary salesmanship and persistence, George got the fight he wanted…

A decade after retirement, a middle-aged George Foreman shocked the world – and endured the skepticism and jeers of sports commentators – when he returned to the ring, to raise money needed for his beloved Houston Youth Center. At age 45, against all odds , he re-captured boxing's crown!

George Foreman is about “re-invention” and personal transformation . A troubled youth, the fifth of seven children raised in the toughest neighborhood in Houston to a champion athlete, father of 10, ordained minister, and an incredibly influential spokesperson – identified by BusinessWeek as ‘marketing champ of the world.' In his first boxing career, he was known for being a sullen, nasty boxer, vicious to opponents and unbeloved by fans. After retirement, he realized he had failed to build any kind of a post-boxing career, so when he returned to boxing, he brought forth a very different, likeable personality and deliberately set out to build a platform for personal and product promotion. These days, more people know him because of his TV-pitchman role for the Grill than as two-time heavyweight champion of the ring. And he has extended his popular, personal brand to mufflers, big mens' clothing and foods.

Ironically, after buying out his endorsement contract (reportedly the biggest endorsement deal ANY pro athlete has ever received), the manufacturer of the George Foreman Grills has struggled under severe debt load, competition and market saturation. While George's clothing line sold through the Casual Male Big & Tall retail chain is doing well, a George Foreman Foods venture has dissolved into partner disputes and bankruptcy, and a Knock-Out Cleaning Products line has floundered. No entrepreneur's success story is about smooth sailing, and Big George's is no exception.

George has used his celebrity, popularity and wealth in his hometown, in the “mean streets” of Houston 's toughest neighborhoods, to establish and sustain his own Youth Center , other programs for troubled youth, and he continues as pastor of his church.

George knows what it means to get knocked down and knocked around – in the boxing ring of life – and he knows how to get up, get going in a positive direction, and get to goals bigger and more exciting than previously imagined!

George Foreman says: “Don't be afraid to change – be afraid to stay where you are in life”…..”Learn from your mistakes but don't be chained to them”… “There's a piece of equipment you have to have to live a healthy life that you can't find inside a gym; you have to find it inside you: self-esteem. Pride. Having pride in yourself is what protects you, when others disapprove of who you are or what you do”…”You can't wait for other people to decide that you're ready to do something.”

IN THE RED SIDESHOW TENT….
…Michael Thibault presents….

How To Make A “Sideshow” In Your Restaurant Business Provide Fatter Profits Than Opening A Second Location!
(With A Lot Less Hassle)

Michael Thibault is truly THE MILLION DOLLAR MAN – because his ONE WEEK’S catering
sales during AutoWeek and the SuperBowl were: $1,056,433.00…that’s One Million
Dollars…with $482,789.00 NET PROFIT.  Can you learn how to create a giant new stream
of Circus-Tent-BIG Profits in YOUR business from Michael’s experiences?  You betcha!
Come into this Tent – and THINK (MUCH) BIGGER!

        Michael was a “regular” restaurant owner just like you. But today, his and his partner’s restaurants are eclipsed by his $3million+ catering business – and Michael absolutely INSISTS that he can teach ANY restaurant owner with ANY type or size of restaurant in ANY market how to create an income two, three, four times the restaurant’s, rapidly, easily, systematically. Here’s why I believe you will enter Michael’s Tent thinking of this as a “little sideshow” but come out thinking much, much differently, thinking about your own financial opportunities much bigger, and Getting Down On Bended Knee To Thank Me for pushing you to pay attention:

1. Bigger profit margins than the restaurant business
2. Huge Paydays: put $1,000.00, $5,000.00, 10,000.00, $50,000.00 into your bank account from one event
3. Break free of location, restaurant size limits on your income
4. Grow without need for a mountain of capital or debt
5. No need for new leases or mortgages
6. Leverage your current staff….use to get better staff
7. Set up great reoccurring revenue you can count on with corporate accounts
8. Market by word of mouth, referrals and “internal promotion” with NO advertising
9. Create equity – a more saleable business
10. Have fun, meet celebrities, coordinate exciting events

What Michael will reveal that will 
Make Your Mind Explode Like Popcorn!

1. How to snare an Elephant-Account, the big business client who will support you in style!
2. How to “cage your clients” as safe and secure as the circus’ lions ‘n tigers, so they can’t escape…and wouldn’t dream of giving (or referring) ANY catering business to anyone else
3. How to see and profit from the Giant list of catering occasions occurring daily in your customers’ lives – for example, weddings, birthdays, reunions, holiday parties, political fundraisers…in-office meetings, business breakfast or lunch meetings, customer appreciation events, classes, seminars…there are over 100 frequently occurring “opportunities”!
4. How to create an “endless chain of engagements” – as example, catering a cocktail party in the home of a corporate executive led to being asked to cater food for a training event at the company for 100 people, which led to….well, you get the idea. This doesn’t have to be accidental. You can make it happen on purpose.
5.  How he got ONE client to pay $850,000.00 a year for 5 years in a row – for one big annual event. (Too big for you? Relax. There ARE ways even the smallest ‘shop’ can take and handle such a Big Piece Of Business. Please, THINK BIGGER!)
6.  If your restaurant has a banquet room: Bring-In-The-Crowds Strategies to keep that thing busy ALL THE TIME
7.  Quick Start Strategies: go home, make money.
8.  An Inside Secret Equal To A Magician’s Best Trick Or The Lion-Tamer’s Secret Language: How He Gets “WHOLESALE Catering Contracts” And Services  Worth Over $1-Million A Year – Utilizing Others’ Facilities!!!!  -- if you’re open-minded to a Huge Moneymaking Opportunity that’s outside-the-box, this IS it!!!

There’s The Bearded Lady, The Two-Headed Calf, The Real
Live Mermaid, and The Siamese Triplets.
Then There’s Michael….

          Michael Thibault could be one of the most fascinating speakers you’ll ever hear. Why? He’s cooked for John Elway, Ross Perot, actor Don Johnson and countless other celebrities, worked in food service seven different states and South Africa, and been involved in the purchase and sale of 60 different restaurant properties. He has operated his own restaurant, of course, and as already noted, built a fabulously profitable catering business in Detroit – with corporate clients like the City Of Detroit, Reebok, Chrysler, the N.F.L. and Sports Illustrated Magazine. You instantly think – oh, I could never get Big-Name Clients like those.  Wrong, lion food breath!  You can, and you can do it quickly, and Michael can show you how. Further, frankly, nobody, and I mean nobody I have ever gotten to know has as many different proven, step-by-step strategies for creating Huge Income Increases Fast for restaurant owners --- he’s a Money Magician, this guy! For the past 6 years, he’s been in constant demand as a consultant and deal-maker, helping hundreds of restaurant owners break free of limits and quickly create Much, Much Bigger Incomes, more value, even sell for ten times more than they ever thought possible. Hey, Michael started learning the catering business at age 6, helping his mother make hors d’oevres in the basement for her ‘home party business’ – and getting paid in ice cream (in obvious violation of child labor laws). Momma had a loyal clientele, brand new Cadillac every year, lots of diamond rings, lived in the upscale Detroit suburb of Grosse Point and took Michael and his brother to DisneyWorld for two weeks every year – and made it all happen with no paid advertising; all word of mouth. Full circle, Michael’s built his own terrific catering biz, taught willing-to-learn, open-minded restaurant owners how to do the same – and now has agreed to share his story, examples and most prized strategies and secrets at this, The Greatest Boot Camp On Earth. Tasty!!!

A quick note from Michael…“Folks, I can’t count the number of times I’ve heard this – from my own restaurant partner and from restaurant owners I’ve helped – ‘man, if we didn’t have this big catering income, I don’t know how we would have survived this month!’. Have you ever struggled just to meet payroll or taxes?  Do you sweat out ups-n-downs, roller coaster income, slumps? Well, it’s the catering business that has freed me and my partner from all that stress and anxiety – and given me an income, wealth and most importantly, a lifestyle that 99% of restaurant owners simply can’t create within the four walls of their restaurants. I once worked those 90-hour weeks inside those 4 walls and still barely made a living. Now I make more each year than the doctors, lawyers, executives who hire us, more than most restaurant owners can even imagine making…with more predictability and consistency, and less hassle and less work than YOU can imagine! You really MUST investigate my business. Oh, and by the way, my techniques let you create any kind or ‘brand’ of catering business you like regardless of your type or size of restaurant. You might run a “White Glove Gourmet” catering business out of the back of a small pizza joint, just like I did for 4 years – to the astonishment of many. Or run a 2-meat buffet “blue collar” party business. Or corporate catering. Right now, you are probably thinking this doesn’t apply to you, won’t work in your area, you don’t have the time, etc., etc., etc. – it’s easy to mentally disqualify yourself from such a big, profitable opportunity when you don’t actually understand it. But after being with me at Rory’s Greatest Boot Camp On Earth, I’m betting you’ll see it all differently. Don’t disqualify yourself. Step into my Tent – and be Amazed, not at what I’ve done and do, but at what YouCan Do!”

Inside THIS Tent, A Sight, A Spectacle
So Awesome, So Unbelievable, So Remarkable

WHAT IS THIS EXTRAORDINARY THING?  It’s the Boot Camp NETWORKING, that’s what! More amazing than Barnum’s giant Egress!  This is THE thing more of my Boot Camp attendees talk about most….the terrific contacts they made, friends they made, “mastermind partners”, people they keep in touch with and share ideas with long after the boot camp.  Hey, the restaurant owner who has already faced and solved your most vexing, nagging problem…..who has created a great promotion perfect for you…..who can ignite your passion and give you confidence based on his success – they’re here to meet. And where else would they be? – but at the greatest show on earth!?!  Nowhere on earth can you meet and brainstorm with 500 to 600 restaurant entrepreneurs of every stripe, all committed to Rory Fatt-Style Marketing. There’s hallway and after-hours networking. And more. This is THE OPPORTUNITY OF THE YEAR to gather and exchange ideas and information.

At a beautiful mountain resort in Phoenix, Arizona, our Greatest Show On Earth will take place in a miraculously air-conditioned, gigantic Event Tent, a gleaming white oasis where the most interesting travelers shall gather…Where All Manner Of Amazing And Astounding Spectacle Shall Occur!  Bearded Ladies And Man Eat-Ting Tigers And THE WORLD’S MOST SUCCESSFUL RESAURANT OWNERS FAMED FAR & WIDE FOR LION-SIZED LEAPS IN INCOME AND WEALTH AND JOY, And Outrageously Brilliant Marketing, Management And Profit Experts, And Dancing Elephants Will Perform Feats Never Before Seen Under The Big Top!